According to Albany Star, birth control failure for 100 women prompted them to file a lawsuit against the packaging company, Qualitest (a subsidiary of Endo). In 2011, the company issued a large-scale voluntary recall because a blister packaging error led to the weekly tablet orientation being reversed — this meansContinue Reading

Your product could be a top-of-the-line, industry-changing, ground-breaking creation, but without the proper exposure, how will we ever know? Besides marketing campaigns, trade shows are vital to getting your product out there. The average company allocates 31.6% of its total marketing budget to events, and over $24 billion is spentContinue Reading