Full Color LED Signs Can Increase Your Business

Written by Small Business Tips. Posted in Electronic message board signs, Outdoor signs for schools, Scrolling marquee signs

Scrolling marquee sign

If you’re looking for a unique way to advertise your business, announce your school’s performances, or offer support to the military and other important causes, have you considered full color LED signs?

When you visit a LED sign company, you may want to ask about their full color LED signs as well as other types of signs they have available. They may even be able to create a customized sign for your business, church, school or government office.

Consider this short list of the different indoor and outdoor uses;

    Church marquee signs
    Digital LED business signs
    Electronic message boards for schools
    Scrolling marquee signs for special events
    Signs for government office hours

Most people tend to shop close to home or work, as well as other locations they visit on a regular basis. As a result, a business will usually attract 85% of its customers within a five-mile radius.

Do you usually advertise in a local newspaper? If you do so on a regular basis, such as an average of two full-page ads a month every year, an on-site sign has the same value–and will cost less.

A recent survey showed that 35% of the people polled discovered a new business because of the sign. Furthermore, people do glance–and read–both traditional and digital signs by the roadside. Approximately 71% of the people polled claimed to notice these signs on a regular basis.

If you’re looking for ways to increase your sales or attract customers to a new business, studies also show that when you change or add a sign, your revenue can increase by 7.7%. The study also indicated that having a wall-sized sign can attract customers.

Billboards can also draw in people to ongoing or special events. When the 18-and-older crowd was polled, 58% said that they learned about local events from these types of signs. Otherwise, they wouldn’t have known about or attended them.

Do you have a restaurant? If so, you might be interested to know that 58% of the people polled said they discovered, and then visited, a new restaurant after viewing a billboard. A full color LED sign could also announce a change in menu or a daily special.