What makes a sign stand out? Likewise, what makes a sign fall into obscurity or fail to get across its meaning? Many businessowners, managers and entrepreneurs ask themselves this questions multiple times per year. While it can seem as simple as putting up your name with a decent graphic, the fact of the matter is a good sign is the first real impression anyone will get of your institution, educational establishment or brand. Failing to meet this major hurdle can potentially put you in the spot of covering up lost ground…and that’s before we get into the fact many customers can’t even find businesses without the sign.
From signs for government to a classic church marquee, every sign needs to follow a few basic steps if it’s to reach its intended purpose.
Help Your Cust