You have always dreamed of owning your own business. Today is the day that you open your doors and begin accepting your first customers. How can you ensure that you are reaching enough customers? How can you give your business that extra boost for awareness? The most successful of businesses are ones that put a lot of effort into marketing. Successful marketing requires the use of multiple platforms, so that you can reach customers in a variety of ways. As you prepare for new business success, keep these marketing efforts in mind.
Direct mail advertising
Direct mail household response rate is at 3.7% (compared to .2% mobile, .1% email, .1% social media, and .02% internet display). Many people are more comfortable with physical mail methods. They are also required to visit