A manufacturer’s job is not done when the goods are finished, at least not if they want to be successful. The product still needs to be shipped to the distributor to be sold. At this step, it is helpful to have a shipping plan and reliable packaging solution. Custom corrugated packaging may even be essential for delicate or fragile goods.
Customers typically do not notice the box a package arrives in unless the product was damaged in some way. Then the defective box is examined for any rips or wrinkles. Cardboard, although made from paper, can actually be fairly resilient. It can also be terribly flimsy. The trick so to speak is corrugation. Ridges, or flutes as they are called in this case, bear the brunt of the weight when pressure is applied. This keeps the cardboard from bending or breaking a