Digital printing technology has come a long way since the days of the dot matrix printers that churned out about a page a minute. Nowadays, digital printers do everything from printing full-color pages to printing and folding brochures.
Though digital printing technology is everywhere, including in private homes, largely due to the cost coming down so much over the years, it gets its real use in the marketing industry. Though more and more marketing is moving to digital, there still is significant marketing that takes place on paper. For example, in 2014, companies in the U.S. spent about $44.5 billion on direct mail marketing.
Even though digital marketing