Signs are an extremely effective method of marketing. In fact, studies show that adding or changing a sign directly improves sales revenue. Replacing a store front wall sign with a larger sign increases revenue by 7.7%. Signs are beneficial in many different areas of marketing and business, even in the school industry. When you think of education, you probably do not think of a business. However, the educational industry has similar monetary and marketing needs as any local business does. There are a variety of ways that a school can benefit from LED signs for schools.
Local community awareness
LED signs for schools increase community awareness of the school. Although most parents are already aware of the location and type of schools in the area, community members without
The statistics are in regarding signs: about 35% of people would not have arrived at a business if it wasn?t for their sign. Studies have also shown that even just upgrading to a larger sign can increase in-store revenue by 7.7% — an important number for places that rely on walk-in business.
So: what can you do to make your sign more effective, whether it?s a church marquee sign or LED business signs? Here are a few suggestions.
Potential Sign Elements
What should you have in your sign, if it?s not just the name of your business? Popular additions include slogans, call to actions, and Twitter handles. Call to actions are psychological tools used to encourage people to take action NOW rather than passively waiting to do it later. ?Call us now for more information? or ?stop