Archive for October, 2013
How did the popular furniture stores achieve their notoriety? Is it because they’re known as affordable furniture stores or could it possibly because they’ve been successful at building customer relationships to achieve brand loyalty? Believe it or not, popular furniture stores gained their esteemed reputations not only through competitive pricing, but because they employed excellent service skills for building customer loyalty and keeping their customer base secure.
If you want to achieve the reputation that popular furniture stores have, then make customer service the central priority of your business. Here are some simple wa
It’s been said that a journey of a thousand miles begins with a single step. But that first step can often be the most difficult to take. The scariest time for any small business is right at the very beginning, when money is tight and it seems like you’ll never have enough startup capital to get your business moving in the right direction to start making money, rather than just spending it.
You may be reluctant to saddle your fledgling company with a small business loan right out of the gate, but business loans are in place for exactly that scenario. Most businesses require some kind of initial cash flow to get going, no matter the focus. Securing a business loan can help you get the equipment, supplies, or space you need to get your company off the ground.
Loans exist for nearly every co
Ruben Leonardo Echegaray, the creative director of Ibis Studio, a multi-faceted marketing agency, took some time to talk with us about the challenges and rewards of owning his own company.
Mr. Echegaray, there are so many facets to modern marketing companies. In what areas does Ibis Studio specialize?
We are a dynamic agency, dedicated to providing high quality service in web design, search engine optimization, corporate identity, and graphic advertising.
Those fields can be very competitive! What did you do to prepare the team for the launch of Ibis Studio?
Before launching Ibis Studio, we were working in similar companies, giving us the opportunity to understand the dynamism of this type of business and helping us learn the key role our business plays in the everyday lives of companies and consumers.
What was the biggest challenge you ran into during your transition from employee to company owner?
The biggest challenge is ourselves. To be up-to-date, attractive, dynamic, and always moving forward is critical. Reinventing is the key. That’s why you will always see us putting our imaginations to work.
All that hard work must really pay off! What’s been your best day as a business owner?
Every day is unique, but the most rewarding days are those when tough projects are solved almost magically and the client is happy.
For more information about Ibis Studio, visit www.ibisstudio.com or call (877) 570-2568.
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Perhaps the greatest challenge for business owners today is finding ways to make both themselves stand out. Today’s marketplace is loaded with companies who all offer similar products and services and it can be tough for small business owners to gain traction. While there are several ways to do so, SEO for small business owners might be the best option. A staggering 93% of all online experiences start with a trip to a site like Google or another search engine, so earning high rankings is a good way to boost visibility and attract new customers.
As of last year, 70% of the links that web users chose to click on were organic, and three quarters of searchers found what they were looking for on the first page of results and did not bother scrolling any further. Consequently, it should come as no surprise that
There are a lot of things that you will want to keep in mind when you are staffing an office for the first time. When you are a looking to staff up a business quickly, you might look to an employment staffing agency for temporary staffing solutions. This might be just what you need in the initial days of a business, when you need to hire a number of contractors to get your name out there.
There are a lot of temporary staffing positions that are required in educatoin, culture and other services which are seasonal and contractual. For instance, there is almost always some need for seasonal adjunct professors and others who do a significant amou
There are over 22 million sales professionals employed in North America, and sales team turnover is roughly 40 percent a year. As such, a career in sales is not the most safe or secure career. A job in sales can sometimes be acquired through a recruiting firm, as recruiting firms can make hiring sales people a whole lot easier.
Roughly 32 percent of all sales people have been with their company for less than a year. Some employers simply struggle in terms of knowing what they are looking for, and unfortunately the cost of a hiring mistake can be more than the entire salary for that particular sales rep for a year.
Only 20 percent of sales leads are ever followed up on. One of the major thi